Delight your audience with rich digital journeys beyond the click.
A deferred deep link for facilitating individualized customer engagement and ROI attribution across owned, earned, and paid media channels.
Capture valuable customer intelligence from every campaign using a single Smart Link embedded in communications across every relevant channel.
Instead of just shortening the URL, the Smart Link utilizes dynamic attributes through UTM parameters to personalize landing pages and mobile app screens—text, images, and CTAs—for every individual.
From the first click all the way through conversion, map out every step of your audience’s individual journeys across channels. Access detailed ROI attribution insights at multiple levels to evaluate your marketing efforts.
Taking up no more than 25 characters, the Smart Link ensures better content efficiency and readability. You can also set up custom Smart Links to align with your branding needs.
No time to navigate the whole platform? Install the SmartDX browser plug-in to generate Smart Links in record time.
Unlike your usual campaign URLs, the Smart Link combines multiple URL codes into one streamlined link—with far shorter length and much less risk of a conflict with other site codes. Significantly more secure, it is impervious to decryption by third parties.
If users haven’t installed your app, Smart Link automatically directs them to the app store page before continuing their journey.
Trigger relevant offers for your diverse audience based on their browsing behavior and propensities as detected by SmartDX.
When customers click on the Smart Link, it gathers those valuable insights you’ve been needing to deliver breakthrough results.